Companies and nonprofits came into 2020 expecting to build on the success of previous years’ campaigns and benefit. The 2020 global pandemic’s impact on shopping behavior, especially brick-and-mortar retail, consumer purchasing power, and the entire economy has many stakeholders wondering…
The US economy is still vacillating from the impacts of coronavirus and other crises, with some sectors, like tech, insulated from the worst blows and others still reeling. When the U.S. and global economy began to falter, many worried about…
A slew of studies and articles have come out recently detailing the impact of COVID-19 on customer loyalty. Much of the research focuses on retailers, but the effects extend well beyond that. Across the board, the pandemic dramatically has shifted…
On August 19, 2019, the CEOs of 181 large corporations signed onto the Business Roundtable’s updated Statement on the Purpose of a Corporation. The well-publicized statement asserted that a company should no longer be beholden only to the interests of…
Employee engagement with social issues has become a must-have requirement to most profit-purpose partnerships because it’s just good for business. From profitability to greater consumer satisfaction, the measured impact that engaged employees can have on a business bottom line is…
The apparel industry’s appeal has been dwindling for a while: “In 1977, clothing accounted for 6.2 percent of U.S. household spending.” (Bloomberg) Modern day levels are half that. Then, the pandemic started. The coronavirus accelerated already-perceivable trends in in-store shopping…
As the Blackbaud data breach comes to light – almost 6 months after it began on February 7th – the topic of data security is top of mind in the nonprofit world. While Blackbaud states that there is “no reason…
The United States is experiencing a disruption in coin flow due to the partial shutdown of the economy. While it doesn’t rise to the level of a global pandemic, the circulation stagnation has real implications for businesses and consumers alike….
Air travel changed swiftly in the face of the pandemic. International and interstate travel restrictions, record revenue losses for major airlines, changes in airport and airplane protocols, post-travel quarantine, widespread worry about the risks of travel – all of this…
Coronavirus has acted as a catalyst for 5G – or fifth-generation cellular wireless – in America. Major carriers T-Mobile, AT&T, and Verizon are continuing their 5G rollout during the pandemic, which has increased demand for the types of perks that…